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Conference
The national WOOHW! industry event offers a varied programme relating to Out of Home Media. The conference will kick off with two keynote speeches on the topic of ‘Neuromarketing and advertising impact’. The speakers are both passionately interested in what’s going on in our minds.
Keynote speakers on "Neuromarketing & advertising impact"
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Lutz Jäncke

Prof. Dr. / Neuropsychologe und kognitiver Neurowissenschaftler (UNI Zürich)

Agentur speakers.ch AG

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Gesa Lischka

Gesellschafterin & Geschäftsführerin

Kochstrasse - Agentur für Marken GmbH

At the subsequent panel discussion, experts will discuss relevant questions about the importance and future of Out of Home Media.
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Johannes Hapig

Co-Chefredaktor
m&k | markt-kom.com

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Antonia Lepore

CMO / Head Marketing Communication
Axa Schweiz

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Oliver Schönfeld

Managing Director
TWmedia, The whole Media AG

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Stefan Vogler

Berater | Verwaltungsrat | Dozent und Studiengangsleiter HWZ

CAS Marketing Communications | HWZ Hochschule für Wirtschaft Zürich
 

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